Over decades of helping people and organizations with their data analysis efforts principles and practices that work have revealed themselves. Employing these to good effect involves valuing:
Individuals and interactions over processes and formalisms
Practitioners over technocrats
Responding to change over following a plan
Customer collaboration over contract negotiation
Practicality over purity
Descriptive over declarative documentation
Innovation and adaptability over functional fixedness
Intimate analytics over institutionalized factories
Trusting stakeholders over fully gated governance
Emergent analytics over big design up front
Although there is value in the items on the right, there is more value in the items on the left.
Inspiration from and thanks to the Authors and Signatories of The Agile Manifesto